Who is considered the sender in a communication exchange?

In a communication exchange, the sender is defined as the individual who initiates the communication by creating and delivering a message. This person has the responsibility to encode the message in a way that is understandable to the recipients, which could involve choosing appropriate words, tone, and nonverbal cues. The sender’s role is critical for effective communication, as they set the stage for the interaction and ensure that the intended message is conveyed accurately.

In this context, the sender's clarity and ability to communicate effectively directly influence how well the message is received and interpreted by the other participants in the exchange. By initiating the message, the sender plays a pivotal role in the overall flow of communication, impacting the level of understanding and engagement that follows.